Non profit Fundraising - Your yearly development & Fundraising Plan

Free Nonprofit - Non profit Fundraising - Your yearly development & Fundraising Plan

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A nonprofit organization's year-long plan for fundraising and amelioration is crucial. It can be an laberious and broad project. So, where do you begin? Here are some tips & topics to get you started.

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1. Have a Written Plan
An society must have a written amelioration and fundraising plan to be successful. Scraps of paper, napkins & post-it notes don't count. The plan does not have to be an epic. In fact, if your society is just beginning out with a broad fundraising & amelioration plan, then think a plan of ten pages. 
              
2. State Your Goal Clearly
Sounds pretty basis, doesn't it? Well, make sure you know the distinction in the middle of your budget and your fundraising goal. And, make sure your entire leadership team is aware, understands and has buy-in in the fundraising goal. You may want to think a multi-year plan or projections, as well.
 
3. Estimate Resources Required
Be sure to contain an estimate of the number of time the staff, board members and volunteers will need to spend to make sure your amelioration and fundraising plan succeeds. Additionally, be sure to contain the hard-costs you will incur, such as postage, website development/maintenance, and special events.
 
4. Create a Timeline
Create a timeline that covers the entire year, identifies definite events and identifies the individuals who will take the lead for each event or project. The timeline likely will convert throughout the year; however, having an preliminary written timeline will increase your likelihood of success.
 
5. Identify definite Funding Sources
Review your current funding sources. Look at the actual numbers--not what you think they are. Then, think creatively about how you might be able to leverage your current resources and progress your funding sources. Consider funding sources from:
--Individual Donors
--Foundation & Foundation Grants
--Special Events
--Government Funding
--Civic Groups/Churches/Universities
--Product Sales/Earned Income
 
6. Create an estimate Plan
Organizations that rate increase their success. Periodically rate either your plan is effective, and then modify your plan or your implementation to get the results you want. Plan to rate at 3 months, 6 months, 9 months, 12 months and 18 months. You also will need criteria to evaluate. I call them Criteria for Success. Consider the following:
--Did your society meet its financial goals?
--Did your society meet your donor cultivation goals?
--How sufficient was your email fundraising campaign?
--Which fundraising tools were most effective?
--What were the three biggest factors in the successes?
--What were the three biggest challenges?
--Were your staff, board and volunteers prepared?
 
You are now on your way to great fundraising success!

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